--- title: "ELSNER Tech Center Success Story:  Partners Not Competitors" description: ELSNER Tech Center success story about how it helped and up-and-coming wipes converter WHOOSH! develop a successful product and partner for vendor success. image: https://blog.elsnereng.com/hubfs/whoosh%20canister.png --- [![ELSNER Engineering](https://blog.elsnereng.com/hs-fs/hubfs/raw_assets/public/ELSNER_March_2020/images/logo.png?width=310&height=79&name=logo.png "ELSNER Engineering")](https://blog.elsnereng.com/) - [Home](https://elsnereng.com/) - [Markets & Products](https://elsnereng.com/markets-products/) - [Filtration](https://elsnereng.com/filtration/) - [Wet/Dry Wipes Machinery](https://elsnereng.com/wet-dry-wipes-machinery/) - [Nonwoven Converting Machines](https://elsnereng.com/nonwoven-converting-machinery/) - [Medical Nonwoven Disposables](https://elsnereng.com/medical-nonwoven-converting-machinery/) - [Kitchen Rolled Products](https://elsnereng.com/kitchen-rolled-products/) - [Party Goods](https://elsnereng.com/party-goods/) - [Wallcoverings](https://elsnereng.com/wallcoverings/) - [Machining](https://elsnereng.com/machining/) - [Paco](https://elsnereng.com/paco-winder/) - [Automation](https://elsnereng.com/automation/) - ELSNER Services - [ETC](https://elsnereng.com/production/) - [ELSNER Certified](https://elsnereng.com/elsner-certified/) - [ELSNER University](https://elsnereng.com/elsner-u/) - [About](https://elsnereng.com/about/) - [News](https://elsnereng.com/news/) - [Contact Us](https://elsnereng.com/contact-us/) - [Home](https://www.elsnereng.com/) - Markets - [Markets](https://www.elsnereng.com/markets.html) - [Filtration](https://www.elsnereng.com/filtration.html) - [Kitchen Rolled](https://www.elsnereng.com/kitchen-rolled.html) - [Nonwovens](https://www.elsnereng.com/nonwovens.html) - [Medical Nonwoven Disposables](https://www.elsnereng.com/medical-nonwoven-disposables.html) - [Party Goods](https://www.elsnereng.com/party-goods.html) - [Wallcoverings](https://www.elsnereng.com/wallcoverings.html) - [Production Lines & General Converting](https://www.elsnereng.com/production-lines--general-converting.html) - [Machinery Solutions](https://www.elsnereng.com/machinery-solutions.html) - Automation - [Automation](https://www.elsnereng.com/automation.html) - [ELSNER IIoT](https://www.elsnereng.com/elsner-iiot.html) - Custom Machining - [Custom Machining](https://www.elsnereng.com/custom-machining.html) - [Parts & Service](https://www.elsnereng.com/parts--service.html) - Tech Center - [Tech Center](https://www.elsnereng.com/tech-center.html) - [ELSNER Certified](https://www.elsnereng.com/elsner-certified.html) - About - [About](https://www.elsnereng.com/about.html) - [History](https://www.elsnereng.com/history.html) - [Message from the President](https://www.elsnereng.com/message-from-the-president.html) - [Our Promise](https://www.elsnereng.com/our-promise.html) - [Careers at Elsner](https://www.elsnercareers.com/) - [News](https://blog.elsnereng.com/) - [Contact](https://www.elsnereng.com/contact.html) ## Elsner Engineering Blog #### Elsner Engineering Blog # ELSNER Tech Center Success Story:  Partners Not Competitors [Elsner Team](https://blog.elsnereng.com/author/elsner-team) Jun 25, 2020 1:08:07 PM When ELSNER developed the [ELSNER Tech Center (ETC),](https://www.elsnereng.com/tech-center.html) we had our sights set on sharing our converting expertise and experience; it is a true testament to our desire to help others optimize their manufacturing processes.  Our mission is to provide product research & development, substrate testing and technical training as well as fill manufacturing gaps for both established converters AND new-to-the-market or outside of the US-based converters with overflow or new/pilot product converting needs.  We are not out to compete with the refined operations of our customers, but we are able to help new brands break into the market.  Converters can ask themselves: •Do we have an overflow of production demand and need a short-term capacity boost? •Do we have smaller volume job or a new product pilot test that doesn’t fit into our production schedule? •Are we looking to enter the U.S. Market or are new to the wipes industry and need a startup partner? So, what's it look like to partner with the ETC?  Our recent experience with new-to-the-wipes-market WHOOSH! shows that the ETC functions just the way it's supposed to:  to help an up-and-comer break into the market and find new vendor partners for success.  [Read the WHOOSH! ETC story](https://blog.elsnereng.com/hubfs/elsner-whoosh%20story%206.25.20.pdf).        [automation](https://blog.elsnereng.com/topic/automation), [converting equipment](https://blog.elsnereng.com/topic/converting-equipment), [Wet Wipes production](https://blog.elsnereng.com/topic/wet-wipes-production), [converting machinery](https://blog.elsnereng.com/topic/converting-machinery), [ELSNER Tech Center](https://blog.elsnereng.com/topic/elsner-tech-center) ## Read On ### [ELSNER is Heading to WOW, Showcasing Automated Wipes Solutions ELSNER is heading to WOW World of Wipes International Conference in Chicago June 27 to 30 to...](https://blog.elsnereng.com/elsner-is-heading-to-wow-showcasing-automated-wipes-solutions) ### [Nonwovens Converter Testimonial for ELSNER Tech Center:  Wild and Pure Having worked with hundreds of nonwovens converting customers over the years, we want to share...](https://blog.elsnereng.com/nonwovens-converter-testimonial-for-elsner-tech-center-wild-and-pure) ### [ELSNER MODEL ERS-180 CANISTER STUFFER IS NOW AVAILABLE Announcement Expands ELSNER’s Turn-key Capabilities for Canister Wipes Production March 4, 2022,...](https://blog.elsnereng.com/elsner-model-ers-180-canister-stuffer-is-now-available) ## Elsner Engineering   Made in the U.S.A.        ©2024 Elsner Engineering Works, Inc. 475 Fame Avenue, Hanover PA 17331 U.S.A. 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